The Church and Coca-Cola - "promoting thirst without quenching it".
The anti-hero in John Updike’s 1974 novel “A Month Of Sundays” is the Revd. Thomas Marshfield - a disgraced pastor.
In the novel the minister Thomas Marshfield is portrayed as the son of another ineffectual minister.
“Thomas” describes a part of his youth.
He says: ** “I did not confuse my father and God...... Nor was God in the Churches. In general the churches, visited by me too often on weekdays – when the custodian was moving the communion table about like a packing case, and seeping up the chewing gum wrappers that insolently spangled the sacrosanct reaches of the choir - bore for me the same relation to God that billboards did to Coca-Cola: they promoted thirst without quenching it”.
** ( A Month of Sundays” Alfred A Knopf, 1992 page 22)
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